Archives for April 2008

The Adaptation of Music Stores to the Times of Internet

An interesting article in Business Week talks about this adaptation, with the example of Other Music.

28 April 2008 | Trends in Marketing, Into the Future, Lifestyle Trends, Trends in Media, Innovation, Trends in Culture, Trends in Entertainment, Changing Business Models | No Comments

Inteview with Don Tapscott

A very interesting conversation with Don Tapscott, author of Wikinomics.
Some of the topics covered:
The relationship between technology and business.
“The Perfect Storm”: The changes in technology (Internet), demographics, society, and economics.
The paradigm shifts.
Music should be a service, not a good.
The power of mass collaboration.
Opening the boundaries of the companies.
Google is a digital conglomerate with software, advertising, […]

19 April 2008 | Trends At Work, Trends in Management, Trends in Marketing, World Business Trends, Globalization, Into the Future, Lifestyle Trends, Internet Trends, Customization, Generation/Age Trends, Books about Trends, Trends in Technology, Trends in Media, Demographic Trends, Innovation | No Comments

An interview with Kevin Roberts

An interview with Kevin Roberts, CEO of Saatchi and Saatchi, has been published by Knowledge at Wharton.
Kevin provides very interesting concepts. For example:
Brands were invented to charge premiums.
The power has switched from the big companies (such as P&G) to big retailers (such as Walmart) to the consumer.
There are three things that we think make a […]

3 April 2008 | Trends At Work, Trends in Marketing, World Business Trends, Coolest Trends, Into the Future, Lifestyle Trends, Advertising Trends, Trends in Retail, Trends in Technology, Trends in Media, Innovation, Trends in Culture, Trends in Entertainment | No Comments